Chipotle - Real in Culture
Once we gained back the trust with our consumers we expanded For Real beyond the kitchen and into culture…
It’s Time For Real
From sports to gaming and everything in between, Chipotle has a following in most every facet of culture…
Creative Directors James Duffy / Greg Coffin
Writers James Duffy / Michael Ng
Art Directors Greg Coffin / Tyler Magnusson
Yourpotle
Everyone has their unique Chipotle order. So we celebrated our fans and their orders in a way only Chipotle could
Creative Directors James Duffy / Greg Coffin
Writer James Duffy
Art Director Greg Coffin
Choices - YUP / NOPE
Creative Directors James Duffy / Greg Coffin
Writer James Duffy
Art Director Greg Coffin
TechLunch Disrupt
Chipotle wanted to increase app downloads for delivery — so we decided to focus on those who could use delivery more than just about anyone: coders. We infiltrated one of tech's biggest days of the year: TechCrunch Disrupt. We partnered with some of the event's hottest young start ups, and planted hidden messages for free burritos in the place coders know best — the source code. As tech's biggest stage kicked off, so did the hunt for hidden burritos, and thousands of free burritos were given away to hungry coders.
Creative Directors James Duffy / Greg Coffin / Tyler Hampton
Writer Brian Mulligan
Art Director Paul Rice